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500 Startups
Used at top MBA programs including
Stanford Graduate School of Business
University of Chicago Booth School of Business
Wharton School of the University of Pennsylvania
Kellogg School of Management at Northwestern University
Summary
  • In our 5th annual “looking ahead” Special Edition, 6Pages lays out 13 market shifts that we expect to unfold in 2024.
  • As volatile as the past 4 years have been, 2024 may be the hardest year yet to know what lies ahead. The macro economy is on the cusp of either a “soft landing” or recession. This coming election year in the US has government agencies holding their breath on a potential regime change. This is just the start.
  • If you’re in the US, there’s reason for cautious optimism in 2024. Much will depend, however, on the outcome of the US presidential election this coming November.
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